Why would somebody continue to eat animals once they become aware of the cruelty?
There are environmental impacts, extreme cruelty and personal health risks associated with the consumption of animals products. For this reason, plant based lifestyles are
becoming more popular. Yet many people who are aware of the negative cost of animal based diets choose to continue to consume animals. This talk will evaluate the psychology behind who humans eat and why they continue to eat them. We will evaluate the
influence of factors such as life course, personal systems, value negotiations, and
strategies. When asking people to change their dietary choices we need to consider
learning, automatic behaviours, media and marketing influences, food labelling,
personality and motivational states. Only when considered within this full context can we truly understand why people do not change their eating habits and the best way we can overcome this.
Emma Hurst is a Registered Psychologist, BA(Psy), PGDip(Psy), M(HealthPsy) and the Campaign Director at Animal Liberation, a New South Wales-based animal rights charity that works to end the suffering of exploited and confined animals. She has been involved in animal rights for 16 years.